Scott A. Sampson·
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Executive revenue leader / commercial transformation

Inflection points require operators who marry evidence and art.

I build the revenue system behind the next stage: world-class leadership, empowered people, a clear operating rhythm, customer and capital economics, and AI enablement where it empowers rather than ticks a box. Together, these make growth repeatable and predictable.

01 / PROVEN TRACK RECORD ACROSS STAGES

Commercial Leadership for the Hard Middle.

Early ventures: turn founder-dependent selling into a repeatable motion. Scale-ups: expand the team and reach while improving retention, conversion and acquisition economics. Established businesses: modernise the commercial system without losing operating control.

My record crosses each of those contexts, from first sales hires to international teams and a c.£120m portfolio P&L. It is deliberately broader than a single software vertical: HR/workforce, global employment, employee engagement, revenue intelligence, health & care and government software.

PORTFOLIO RESPONSIBILITY£120mP&L remit / Civica
INTERNATIONAL GROWTH$8m → $24mARR / Omnipresent
UNIT ECONOMICS−40%CAC payback / Personio
EXISTING BASE65 → 115%NRR / Reward Gateway

Selected outcomes from the reconciled CV, 11 October 2026. Scope and attribution are stated within each case.

02 / CHRONOLOGICAL METHODOLOGY: PROBLEM TO OUTCOME

Career Portfolio by Commercial Problem & Stage.

Swipe to explore all six companies

03 / APPLIED AI LEADERSHIP

AI should surface judgement, not absorb agency.

Scott Sampson at the MasterClass Executive founding-cohort event in Chicago

MasterClass Executive, Chicago Booth and OpenAI. I am an ambassador member of the 700-person founding cohort selected from 29,000 applicants.

The compressed, MBA-style AI leadership curriculum was created with the University of Chicago Booth School of Business in collaboration with OpenAI. Applied work covers strategy, use-case selection, workflow integration, adoption and governance. It strengthens my technical fluency alongside operator judgement about where AI creates value and where it does not.

My operating question is practical: which workflow, decision or customer experience requires AI? Where is it not the right solution? How will we measure return, adoption and governance?

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CHICAGO
BOOTH
OpenAI
04 / APPEALING MANDATESPermanent operating leadership

A consequential commercial system to accelerate with AI transformation for impact, not appearance.

I am targeting a permanent CRO, CCO or enterprise-wide revenue or growth leadership role with meaningful team, budget and people authority. The mandate can sit in a software company or a traditional B2B business undergoing commercial and AI-enabled modernisation.

Alternatively, I can partner with a fund as a portfolio operating partner or consultant, refining strategy and improving delivery of AI efficiency programmes at scale for the benefit of the fund and its companies.

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